Video production that tells your story and drives results
From concept to final cut — corporate videos, YouTube content, testimonials, drone filming, and live streaming for Irish businesses
Professional video production for Irish businesses
Video is the most powerful content format available to businesses today. It builds trust faster than text, explains concepts more clearly than images, and consistently delivers higher engagement across every digital channel. The challenge for most Irish businesses isn't understanding that video works — it's finding a production team that can deliver professional results without the complexity and cost of a traditional production house.
At ProfileTree, we handle every stage of video production in-house — from initial concept, scripting, and storyboarding through to filming, editing, colour grading, motion graphics, and final delivery. Our production team is based in Belfast with professional studio facilities, and we film on location across Ireland and Northern Ireland.
What makes us different is that we understand digital marketing. We don't just make videos that look cinematic — we make videos that perform. Every video we produce is designed with a specific business objective in mind, whether that's driving conversions on a landing page, building a YouTube audience, generating social media engagement, or supporting a sales team with compelling testimonial content.
Our video work integrates with our broader digital services including content marketing, SEO, animation, and web development — so your video content works as part of a cohesive digital strategy rather than sitting in isolation.
Video production services we offer
From quick social content to full-scale corporate productions, we cover every type of video your business needs.
Corporate & brand videos
Professional videos that showcase your company culture, values, and mission. Perfect for website About pages, recruitment campaigns, investor relations, and internal communications. We capture what makes your business unique and present it in a way that resonates with your target audience.
YouTube content production
End-to-end YouTube video production — from topic research and scripting to filming, editing, thumbnail design, and SEO optimisation. We help Irish businesses build YouTube channels that attract viewers, build authority, and generate business enquiries. We understand the YouTube algorithm and produce content that gets recommended.
Customer testimonial videos
Nothing builds trust like hearing from real customers. We manage the entire testimonial video process — identifying the right customers, preparing them for camera, directing the interviews, and editing compelling stories that address the objections your prospects have. Authentic, unscripted, and incredibly effective.
Product & service demos
Show how your product works with clear, engaging demo videos. Ideal for eCommerce product pages, SaaS onboarding, trade show displays, and sales presentations. We combine live footage with screen recordings, motion graphics, and animation to create demos that convert.
Drone & aerial filming
Licensed drone operators capturing stunning aerial footage across Ireland. Perfect for property and real estate marketing, tourism and hospitality promotions, construction progress documentation, event coverage, and corporate videos that need dramatic establishing shots of Irish landscapes.
Event coverage & live streaming
Professional multi-camera coverage of conferences, product launches, awards ceremonies, and corporate events. We also offer live streaming services for hybrid events — broadcasting to remote audiences on YouTube, LinkedIn, or your own platform with professional graphics, lower thirds, and real-time switching.
Our video production process
A structured approach that ensures your video delivers exactly what your business needs.
Pre-production: strategy & scripting
Every successful video starts with a clear plan. We define your objectives, target audience, key messages, and distribution channels. Our team writes scripts, creates shot lists, scouts locations, plans schedules, and handles all logistics so filming day runs smoothly. You approve the creative direction before we pick up a camera.
Production: filming day
Our crew arrives with professional 4K cameras, cinema-quality lenses, professional lighting, wireless audio systems, and stabilisation equipment. We direct on-camera talent, manage the shoot schedule, and capture everything on the shot list plus additional B-roll footage that gives your editor more to work with. We make the process comfortable for anyone who's camera-shy.
Post-production: editing & polish
This is where your video comes together. Our editors assemble the footage, add transitions, colour grade for a professional cinematic look, design motion graphics and lower thirds, mix audio with background music and sound design, and add subtitles (essential since most social video is watched without sound). You review and we refine until it's perfect.
Delivery: optimised for every channel
We deliver your final video in multiple formats optimised for each platform — full-length for YouTube and your website, short cuts for social media (horizontal, square, and vertical), GIFs for email marketing, and presentation-ready formats. We can also handle YouTube upload, SEO optimisation, and thumbnail design if needed.
Why video is essential for Irish businesses in 2026
Video content isn't optional anymore — it's expected. Your competitors are producing it, your customers prefer consuming it, and Google is increasingly prioritising video results in search. Here's what the data tells us about video's impact on business.
Builds trust faster than any other format
Seeing real people, hearing real voices, and watching your product in action creates a level of trust that text and images simply can't match. For service businesses especially, video lets prospects get a feel for who they'll be working with before they ever pick up the phone.
Boosts website conversions
Landing pages with video consistently convert at higher rates than those without. A testimonial video on your services page, a product demo on your eCommerce listings, or an explainer on your homepage can be the difference between a bounce and an enquiry.
YouTube is the second largest search engine
Your potential customers are searching YouTube for answers to their questions right now. Businesses that show up with helpful, well-produced video content capture attention, build authority, and drive traffic back to their website. It's an organic marketing channel that compounds over time.
Social media algorithms favour video
Every major social platform — LinkedIn, Facebook, Instagram, TikTok — gives video content significantly more reach than static posts. If you want your social media to actually generate awareness and engagement, video should be the core of your content strategy.
Video production investment guide
Video production costs vary based on the complexity of your project, number of filming locations, crew size, and post-production requirements. Here's a realistic guide for Irish businesses.
| Service | Investment | What's included |
|---|---|---|
| Single video | €1,500–€3,000 | Full production from concept to delivery. Testimonials, short corporate videos, product demos. |
| Video package (3–5 videos) | €3,000–€8,000 | Multiple videos filmed in one session. YouTube series, testimonial batches, social content packages. |
| Premium corporate video | €5,000–€15,000 | Multi-location filming, drone footage, advanced post-production, motion graphics, professional voiceover. |
| Monthly video retainer | €2,000–€5,000/mo | Ongoing video content production for YouTube, social media, and website. Consistent brand presence. |
| Live event coverage | €2,000–€6,000 | Multi-camera event filming, live streaming setup, highlight reel, full event edit. |
Frequently asked questions about video production
How long does a video project take from start to finish?
A straightforward single-video project typically takes 2–4 weeks from initial brief to final delivery. That includes pre-production planning (1 week), filming (1 day), and post-production editing (1–2 weeks). Multi-video projects and more complex productions take 4–8 weeks. We can accommodate tighter timelines for urgent projects — just let us know your deadline.
Do we need to appear on camera?
Not necessarily. While having real team members on camera adds authenticity (especially for corporate and testimonial videos), we can also create effective videos using voiceover with B-roll footage, animation, motion graphics, and stock footage. If your team is camera-shy, our directors are experienced at putting people at ease and guiding them through the process naturally.
Can you film at our premises?
Absolutely. We film on location anywhere in Ireland and Northern Ireland. Our portable lighting, audio, and camera equipment means we can turn most offices, workshops, retail spaces, or outdoor locations into a professional-looking set. We also have studio facilities in Belfast for interviews, product shots, and controlled lighting setups.
How should we prepare for filming day?
We send a detailed preparation guide before every shoot covering location tidying, wardrobe suggestions, talking point preparation, and scheduling. The most important thing is ensuring the right people are available at the right times. We handle everything else — equipment, setup, direction, and cleanup. Our pre-production planning means filming day runs like clockwork.
Do you handle YouTube channel management?
Yes. Beyond production, we offer YouTube channel strategy, video SEO optimisation (titles, descriptions, tags, thumbnails), upload scheduling, and analytics reporting. We help Irish businesses build YouTube channels that drive consistent organic traffic and position them as authorities in their industry.
Can we get social media cuts from the same shoot?
Always. We plan every shoot with multi-platform delivery in mind. From a single filming session, we typically produce the main video plus multiple short-form cuts for LinkedIn, Instagram Reels, TikTok, and Facebook — maximising your return on the production investment. This is standard practice for all our video packages.
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Read our comprehensive guide to video production for Irish businesses.
Read the guide →Ready to bring your brand to life on screen?
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